The 4 Business Owner Archetypes

Which type of business owner are you?

With this post, we’re wrapping up the planning phase of the financial operating system. To recap, we have:

• Created a business overview document which describes the business in narrative form

• Completed the financial situation checklist to determine which financial tools will have the highest impact right now

At this point we have to be ready for some number crunching, right?

Not quite…

So far, these planning exercises have been looking in the rearview mirror; it’s time to point our attention to the future.

There is no universal definition of a successful business; instead, the owner’s end goals define it.

The owner’s endgame matrix

Picture 2 business owners running identical repair shops: same revenue level, same profitability, same number of employees, same amount of debt, same number of years in business, etc.

One of those owners feels like he’s “crushing it” financially while the other feels like a stressed out failure.

How could that be?